An exploration of media and art.

Battery life is huge. I can’t use my iPhone all day without plugging it in… not as much as I like to anyway. And most of that battery power is used up by the screen. Which really, I need. But help is on the way. With a technology called interferometric modulation Qualcomm has developed a screen technology that uses very little battery power. What makes it even cooler is that Qualcomm developed this technology using Biomimetics… copying nature. Basically, they stole the idea from butterfly wings.

You’ve probably heard of the idea of biomimetics before. You remember those stories about how Velcro came from burrs (true)… and Kevlar bullet proof vests are based on spider webs (Wich isn’t true by the way; comparisons between Kevlar and spider silk  [gossamer] are warrented, but Kevlar was not directly developed through biomimicry.)

But the mirasol display IS based on butterfly wings. The video below tells more. Check it:

To learn more (you should always do that) click on this stuff.

Wikipedia article on biomimicry

Article on Biomimetics from National Geographic

Qualcomm Website – mirasol® Display Technology.